Dare to Transform
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Welcome! I'm so glad you’re here. I founded this company with a simple yet powerful purpose: to help leaders, teams, and the brands they serve find their voice, unlock their fullest potential, and create meaningful impact.
Across the span of my life, I have combined my love for the performing arts as a concert pianist and classically trained opera singer with my passion for business, entrepreneurship, communication, leadership and human development to craft experiences that inspire trust, fuel growth, and ignite transformation.
With delight, my company - The Performance Communication Company (TPCC) - has worked with thousands of executives, senior leaders, subject matter experts, rising talent, communities and children over the last 18 years to Inspire, Excite, Engage, Ignite talent to overcome, rise, expand and grow into their fullest potential.
Here, we believe that the right words, spoken from the fire within, can move hearts, change minds, and build new realities. We believe we can make the world better - together.
Whether you’re leading a team, shaping a brand, or searching for significance, know that you’ve come to the right place. With gratitude, we look forward to using the composite knowledge of the global experts who have made The Performance Communication Company (TPCC) what it is today.
Mariam E. Haddad
CEO & Founder
A creative at heart and an entrepreneurial executive, Mariam Haddad is sought after by leaders of organizations and their management teams to unleash the fullest potential of organizations, people, and products. She and her team empower and equip people to rise, evolve, and grow during times of great change, ambiguity, complexity, and crisis.
With over 18 years of experience leading, advising, mentoring, and coaching global executives and rising leaders, managers, technical SMEs, and entrepreneurs, she equips and empowers leaders to listen, receive, think, communicate, collaborate, and lead differently.
Having designed and authored one of the most comprehensive communication triage and global leadership spring-boarding programs on the market, she works to transform company leaders, practitioners, and teams into purpose ambassadors that Engage, Excite, Ignite, and Amplify results.
Mariam, and those on the TPCC bench of experts, are deployable resources able to meet people where they are, support them within the context of their current reality, and execute on realizing a rapid, integration of immediate and sustainable behavioral change and benefits that achieve strategic vision and produce higher ROI.
A known public speaker, she has performed leading operatic roles and in solo and chamber music recitals as both a classical pianist and singer, nationally and internationally, on stage, television, and radio throughout her career.
